- On 13 сентября 2019
Big steps and changes are what contribute to the development of technological thought. If we constantly follow the marked paths, we might have lived in caves. It can be risky to make a change in our actions, but as history has shown, it is the changes that make us who we are today and who we will be in the future.
The keyword that on the one hand inhibits and motivates on the other is «impossibility». It is impossible to illuminate a room with something other than fire. It is impossible for a human being to fly in the air and swim in the deep sea. It is impossible to land on the moon. That’s probably what many people thought in the past. But there were always people who decided to prove to others that nothing is impossible.
The fact that at the moment you can read this article is a consequence of a rebellion against «impossibility». Starting with the invention of writing, printing, electricity and the computer technologies and ending with the Internet. All this resulted in setting humanity in a specific reality and making us live in times that our ancestors could only dream of.
Sometimes we see changes as risky because we fear the unknown. We prefer to follow predetermined schemes that may not be effective but are «safe» for us. We can continue in this state for a very long time. However, others may overtake us because they will decide to change their approach.
The same situation happens in advertising. Technological development allows for changes in the content and method of campaign preparation, but it is still based on models from several decades ago. This system has already been used up. That is why we offer a change. A change for the better supported by many satisfied customers. All of them have decided to change their approach to advertising.
Ojooo is a system that wants to improve the image and importance of advertising in today’s world. We want the user to be satisfied with watching the advertisements, because only then can its effectiveness be increased in real terms. Only thanks to different conditions of cooperation between the advertiser and the recipients can we create a friendly environment for each of the parties in the advertising process.
We offer a change that has the potential to affect the global advertising market. Hard to believe? It is possible. But it was just as hard to believe people that it can take a couple of seconds to get information to the other side of the world. And today it’s the standard.